Speakers

Mark is director of mobile at the Telegraph Media Group, and is responsible for commercialisation of all mobile and tablet services/apps for one of the world’s major media groups. He is also international and European board member of The International Newsmedia Marketing Association (www.inma.org). The organisation networks latest trends and ideas via newspaper groups across the globe. Mark has his own mobile and tablet blog on inma’s website. In his 20+ years in the newspaper/media industry, Mark has held senior commercial roles at Trinity Mirror (Daily Mirror, Sunday Mirror), Associated Newspapers (Daily Mail, Mail on Sunday, Metro) and now The Telegraph. He also spent five years in the mobile consultancy arena with clients as diverse as The American Marketing Association, Showcase Cinemas, Metallica and Girls Aloud music bands and major newspaper groups in Australia and India. Mark sits on the Code of Advertising Practice board (CAP) for the UK’s Advertising Standards Authority (ASA), deciding what is legal, decent, honest and truthful in high profile sales promotional campaigns.